Property & Real Estate


The property sector is undergoing a major transformation as a result of new trends and economic norms such as:

Lifestyle: ease and convenience.

Shared economy: high availability and accessibility.

Pay as you go: rental versus ownership models.

Smart building: 3D printing and smart materials

Smart cities: high connectivity and the Internet of Things.

Regulations: environmental, taxes, GDPR.

The sector is not only converging towards a higher level of integration to provide better services and experiences, but also towards higher level of integration and collaboration of suppliers to enable the new models.

The result is new disrupting factors such as customer buying behaviour, new investment options, private and public partnership structures, as well as new business operating models.

Henderton is here to help. We offer independent advisory and consulting services to enable key players in the real estate ecosystem (developers, asset managers, builders, contractors, operators, and government organisations) to define and execute their transformation plans.

Our firm benefits from acquired international industry, cross-sector experience and network of consultants and subject matter experts. From strategy and organisation design to analytics, we’ll help you build skills, broker new relationships, and negotiate more deals.

How we can help

Henderton has along track record of working in the property and real estate sectors. Our expertise in property advisory ranges from strategic level support for developers and consultants during various stages of the planning process, through to the successful marketing of completed developments and properties.

We work with property owners, asset manager, architects and consultants, builders and project managers, developers and their agents, providing advisory and communications support at every stage of the development cycle, including:

Strategy analysis: market research and opportunity assessment, business analysis and consultancy.

Strategic planning: formulation of their short, medium, and long-term strategic and operational plans.

Organisation and governance: definition of corporate governance frameworks, and optimisation of organisational designs.

Brand and digital marketing: brand positioning, content marketing, graphic design and branding, advertising and web site design.

Sales approach: developing a scalable sales advantage, either through route-to-market or sales enablement.

Technology: using technology to enable more profitable and scalable service delivery.

Operational scalability: establishing best-in-class operational processes, to allow effective scaling and revenue management.

If you would like to learn more about our experience, please contact our property team.

Case studies

We have international experience building designers and consultants to promote their skills, suppliers to market their products and property owners and agents to engage potential buyers and tenants:

Branding: full brand identity, web site, visual guidelines, and stationery for a residential sales and property management agency.

Strategy: new market entry and strategic direction for a new proptech player.

Organisational design: definition of governance framework, organisational chart, roles and responsibilities and performance management framework for a property management agency.

Web site design: web site and lead generation site for an online mortgage broker.

Sales and marketing: branding and sales collateral for new residential development.

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Henderton acts as independent, trusted advisors to innovative companies throughout their growth lifecycle.

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